Fundraising Success Pillars: BBF's Six Service Categories

1. Coaching, Training, Facilitating

  • Collaborative & customized to accomplish your objectives.
  • Hourly, half-day, full day, retreat.
  • Audiences: boards, fundraising/marketing committees, CEO, staff teams, individuals.
  • Post-event follow up and support.

2. Fundraising

  • Capital Campaigns, targeted campaigns, major gifts, planned giving, annual & grassroots, and endowments.
  • All phases: pre-launch, launch, relaunch, or develop an existing program.
  • Focus: Meaningful action and activity.
  • Planning, execution, and course correction (if needed), reporting.
  • Donor relations strategies & execution.
  • Coaching by doing together (ask me more!)

3. Marketing & Communications

  • Fundraising & Marketing go together like Peanut Butter & Jelly.
  • Development, execution, and writing of strategies and messages that accomplish awareness and fundraising goals: key
  • Social media, e-communications, print and digital advertising, radio advertising, targeted messages, e-newsletters, (short) annual reports, media engagement, (short) collateral.
  • Let's discuss how a well-thought out media strategy may contribute to your overall plan.

Improving Lives & Communities Through Successful Fundraising

4. Speaking

  • I welcome the chance to speak at your next meeting, retreat, event, or conference to support your goals! From aspirational to inspirational, business/nonprofit innovation to revenue-generating building, my presentation topics include:
  • Eight Essential Strategies to Get Your Board On Board for Fundraising Excellence.
  • Integrity Before Investment: Six Essential Values for Fundraising Success.
  • Your Donor Will Thank You! The Step-by-Step Anatomy of How to Make One Ask for Multiple Needs.
  • Seven Low (or No) Cost Marketing and Communications Strategies to Turbocharge Your Fundraising Efforts!
  • What companies like Virgin Atlantic and Apple Can Teach Us About Building a Successful Nonprofit Business.
  • The Eight Benefits of Planned Giving and Endowment Programs for ALL Nonprofits.
  • A Nonprofit IS a Business: Eight Considerations & Action Steps to Implement Today for Maximum Impact & Success.
  • Ten Reasons You Need a 'Campaign Code of Conduct' - Before the Quiet Phase Ends.
  • Fundraising & Marketing Go Together Like Peanut Butter & Jelly: Nine Ways to Make Both a Priority for Big Bold Fundraising Success.
  • The Essential Elements for Creating a Thriving Big Bold Life - At Any Age.

5. Writing & Storytelling

  • Telling your story clearly and succinctly so that others become inspired to support your mission: vitally important.
  • The best stories about you and your impact - come from others, not you.
  • As a published author, speechwriter, ghostwriter, and creator of creative, business, persuasive, and fundraising messages and materials over three decades, let me help you craft messages that appeal to your desired audience(s) - and get results!

~

"I had the pleasure of working closely with Karen during her time as Director of Client Development & Marketing at a large law firm. Karen brought a rare mix of strategic clarity and creative insight to the table. Together, we led the redesign of the firm's logo and website, and I was continually impressed by Karen's ability to balance innovation with the needs of a traditional audience. Her strong communication skills and deep understanding of both marketing and client development made her an invaluable partner throughout the project. She's a true pro!"

-Vanessa Rumaz, marketing and growth leader; hired by Karen as a marketing and rebrand partner for a multi-month initiative

6. 'Take Action' Planning

The elements of a successful fundraising or marketing/communications 'plan' that respects busy leaders, teams, and individual performers:

  • Short.
  • To the point.
  • No 'consultant-speak' or theory.
  • Easy-to-understand.
  • Fluff-free.
  • Immediately actionable, step-by-step.
  • Clear choices (if applicable).
  • Defined duration: the plan should expire.
  • Tied to specific organizational goals.
  • Accurately-promises (not over- or under-) to avoid frustration and build momentum to set your team up for success.

~

"As a leader at WakeMed Health & Hospitals, I had the honor of working with Karen for nearly six years. She worked closely with my department to cultivate relationships with potential investors and community leaders. Karen was amazing to work with! She is determined to be successful in anything she undertakes. She is competent and professional. It was an honor to work with her!

- Amar Patel, former Chief Learning Officer and Executive Director, current internationally-renowned healthcare and innovation consultant